Marrakech offers something very different for the more adventurous traveller and overseas property buyer. One of the most beautiful, fashionable, exotic and sophisticated locations in northern Africa, it is very well established as a premier destination and competes alongside Rome, Paris, Prague, Barcelona and Lisbon among others in the lucrative city break tourism market.
With a short travel time (only 3 hours from London) and direct flights from most major European cities, it is easy to see why Marrakech presents such a fantastic opportunity for lifestyle property investors. European visitors are only a short flight away from experiencing a completely different culture and true year round sunshine (333 days per year) - this makes it very hard to resist.
In a nutshell, it is a low risk, long term investment with excellent appreciation prospects, a thriving rental market and many wonderful lifestyle benefits - isn't this what we're all looking for from a second home? Whether you are looking for a beautiful villa in a luxurious area, a traditional Moroccan riad deep in the ancient Medina, an apartment in a fashionable suburb, or a magnificent country home overlooking snow-capped mountains, Marrakech will deliver.
EXCELLENT HOLIDAY RENTAL MARKET:
Morocco has a solid tourism base and with the number of tourists set to grow faster than the amount of available accommodation rental figures are expected to increase, meaning higher occupancy levels for investors and potential growth in rental prices as demand increases.
Occupancy rates in Marrakech as reported from the many 5 star hotels are the highest in all Morocco (60-90% per annum), there is no low season and 25% of the Moroccan tourist boards money is spent maintaining the city's image as a the number 1 Moroccan destination.
30% of all international tourists visiting Morocco go to Marrakech and according to the Official Airline Guide (OAG) there are now over 100 direct flights every week from London alone during high season.
The King's 'Vision 2010' plan to increase the number of foreign visitors to 10 million by 2010 and 20 million by 2020 will have benefits for the entire country, not just the new coastal resorts. The huge volume of visitors will create rental demand across the whole country, now is the time to invest in city of Marrakech.
BEAUTIFUL AND EXOTIC:
Marrakech is a city of diverse culture set at the foot of the spectacular Atlas Mountains. Within rose coloured walls, the city is a labyrinth of alleyways, bustling streets, open squares, shops, restaurants, museums, mosques and markets. It was once the capital of Morocco and is often referred to as the 'Pink City' because of the colour of the local earth used in its construction. Amongst Marrakech's many attractions include several world-class golf courses, Atlantic beaches just over two hours away in one direction and the skiing resorts of the High Atlas Mountains less than one hour's drive in another.
THE MAGICAL 'DJEMMA EL FNA':
Marrakech is truly the city of entertainment in Morocco. In the centre of the city is the main square, Djemaa el Fna, which is the operating point for a myriad of entertainers such as acrobats, drummers, dancers, pipe musicians, comedians and storytellers. There's plenty of choice for meals, including the vibrant spectacle of the Djemaa el Fna food stalls, many inexpensive cafes and a number of upmarket restaurants, which offer Morocco's traditional cuisine at its very best.
THE MEDINA:
The old walled city, traditional & full of life where you will find the magical square - Djemaa el Fna. The northern Medina is home to Marrakech's souks and most of the artisans' workshops, plus some notable Islamic monuments. The southern Medina is less crowded and features the city's royal palaces, the lavish Saadian Tombs and museums.
LA PALMERAIE:
Located to the east of the old city is the Palmeraie, a 1,000 year old oasis around which Marrakech was originally built. It is an area of approximately 10,000 acres and is home to some of the most luxurious properties in the whole of Morocco. Many global celebrities have mansions in this area along side important Moroccan families. La Palmeraie Golf Club is located here and was designed by Robert Trent Jones Snr.
VILLE NOUVELLE:
Outside the old medina is Ville Nouvelle which was developed during French colonial years and is made up of Gueliz and Hivernage. Hivernage is the old French residential district, now the area for palatial homes, embassies, luxury apartments and hotels. Gueliz is the shopping and commercial hub of Marrakech and is where you will find a vast number of fine restaurants and cafes in the French style but with the flavour of Africa.
LUXURY VILLAS AND STYLISH APARTMENTS
If you are looking for a low risk investment with excellent capital appreciation prospects then look no further than an apartment or villa in Marrakech. The market is already well-established and long terms lets provide very attractive returns. Architecture reflects traditional Moroccan styles while at the same time often combining all the comforts of modern living. The high Atlas mountain range, extending in a broken chain for over 1,000 miles create a backdrop of inspiring beauty and also offer reliably good skiing conditions.
RIADS
A riad is an urban house typically situated in the Marrakech medina (old city). Traditional Moroccan architecture and furnishings, combined with beautiful private courtyards and terraces offer the unique combination of urban living and a peaceful, engaging environment away from the hustle and bustle of the city. For those seeking an authentic Moroccan style of accommodation, riads offer a haven of tranquility and an insight into tradition, culture and craftsmanship.
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